Announcing: The HOTH 3 (Finally)
Today, we’re extremely excited to announce the The HOTH 3, our most effective, safest and most consistent seo link building solution to date.
The HOTH 2 was an important phase in the product’s evolution. It served over 3000 campaigns. In that time, we acquired almost 1000 of the world’s top SEOs as our clients. We’ve kept our ear to the ground, stayed humble and listened to your feedback. Likewise, we’ve paid close attention to the changes in the search engines and adapted to stay several steps ahead.
The HOTH 3 includes over 50 individual
improvements, based on your feedback.
Here are the 7 that you need to know about.
Better Content — Hands down, the #1 request we’ve received since beginning The HOTH is better written content. We’re happy to announce our tightest content standards and most effective copywriter training program to date. We’re extremely picky in who we bring on board, often sifting through 50–100 applicants just to find a good one. Furthermore, we’ve invested in fulltime staff devoted to quality control while keeping the price exactly the same to you. We recognize that an investment in quality is an investment in your loyalty and a savings in averted support.
Likewise, the launch of The HOTH 3, marks the release of HOTH Plus+ from private beta. HOTH Plus+ makes The HOTH the first 1-stop link building product to offer 100% US college-educated copywritten content! Learn more below.
Panda Proofing — In 2011, Google announced its now infamous usability filter, The Panda Update. Panda drops site’s rankings based on poor usability. This usability data is collected via Google Analytics, Google Chrome, and other data sources. We’ve monitored these developments closely to improve the product and keep it future-proof (check out our insanely popular webinar — Everything You Need to Know About Panda 3.3 and What to Do About It).
The HOTH 3 doesn’t just have SEO optimized content, but each article and property created is optimized for user experience as well. This means that there are more relevant images & videos embedded in all of the articles and properties we create for you than ever before. We’ve even taken steps to discontinue posting to sites with particularly poor usability, while replacing them with better ones.
More Powerful, Diversified Structure- The power of The HOTH is in its ability to mimic the path of viral content. This natural process, consisting of top-level, authoritative properties publishing content and lower-level properties citing and syndicating that content, is exactly what search engines love to see. With The HOTH 3, we’ve taken this a step further.
The HOTH 3 introduces a 2nd, completely independent viral link structure known as the Power Article Module (PAM). This means more link juice, in less time, with less footprint than ever before. PAM links come from our new internal network of ultra high quality, 0-footprint, UX optimized sites.
In addition to PAM, The HOTH 3 brings greater randomization to the linking pattern of our viral structure. We’ve also added an extra helping of social bookmarks direct to your money site, just because we like you (and the social signals couldn’t hurt).
You can see these changes in The HOTH 3 infographic below.
HOTH Plus+ Released — One of the most exciting developments! HOTH Plus+, our 100% US college educated copywriting upgrade to both original HOTH packages, has been in beta for 3 months. The response has been overwhelmingly positive.
The goal of HOTH Plus+ is to thrill the pickiest SEOs and their clients. Therefore, The HOTH Plus+ writers are not the best of the Philippines nor India nor US-based teenagers working for minimum wage. We’ve recruited a team of talented professionals that have been rigorously screened for writing ability. This means a more professional product for you to resell at higher margins, with less customer concerns than ever before.
- Safer than Ever — In addition to Panda proofing, a more diversified link structure, and better content than ever, we’ve built mechanisms to ensure that every link we build comes from a safe neighborhood online. This will help you sleep better at night when you resell The HOTH to your clients.
- Improved Indexing — Simply put, improved indexing of links means you’re getting more results for your dollar. If the search engines find your links faster and more consistently, you rank sooner and more consistently as well.
- Countless UX improvements that’ll make you smile. — ‘Nuff said then.
Meanwhile, 3 things remain the same.
- Same no brainer princing.
- Same A+, Chicago, USA based support.
- Same dedication to Hitting you Over The Head.